CHOCOLATE PACKAGING

the prompt for this project involved a grab-bag of random items and the name of a designer. we were required to incorporate an item from the bag into our design and emulate the designer that was given to us.

my bag contained several items among which was a crayon, and my designer was the legendary saul bass.

my solution was crayon candy, a fair trade chocolate company with a gestalt style logo and box.

this is the die line for an external sleeve that would slide over the interior box. the negative space in the logo on the front of the sleeve would be die-cut out, masking the interior box. there are two interior box designs with solid geometric shapes on the front to create the solid fill in the logo mask of the sleeve.